Sponsorship Kit

Opportunities for Brewers

WHO

FOR THE TEXAS CRAFT BEER COMMUNITY.

BY THE TEXAS CRAFT BEER COMMUNITY.

The Texas Craft Brewers Festival is the largest annual fundraising event for Texas Craft Brewers Guild, a 501(c)(6) non-profit trade association for brewers working to advance the Texas craft beer industry through advocacy and education.

WHAT

Texas Craft Brewers Festival features the best craft beer Texas has to offer. Plus, live music and local food all in a stunning setting on the banks of the Colorado River in East Austin. Exclusively featuring independent Texas craft brewers, it’s the largest festival of its kind in the state.

By the Numbers

5,000+ Texas Craft Beer Fans
600+ VIP Attendees
80+ Texas Craft Breweries Pouring
400+ Brewery Reps Networking
200+ Kegs Tapped

Festival Highlights

VIP Session
Brewers Green Room Trade Show
Local Food Trucks
Live Music on the Pavillion Stage
Special Rotating Taps

WHEN

Saturday
September 30, 2023

General Admission: 2:00 – 6:30 pm
VIP Early Entry @ Noon

Brewer/sponsor load-in will be held on Friday, September 29

WHERE

Fiesta
Gardens

Historic public park in the 💛 of East Austin

2101 Jesse E. Segovia St, Austin, TX 78702

WHY SPONSOR

Stake Your Claim to the Largest Texas Craft Beer Event of the Year

As a sponsor, you’ll gain high visibility, connect with craft beer lovers, support the Texas Craft Brewers Guild, and reach 5,000 attending major market Texans, 70% young professionals!

Explore and compare our sponsorship tiers below!

SPONSORSHIP OPPORTUNITIES

Brewery Titan: $5000 (Limit 5)

The Brewer Titan sponsorship tier gives your brand a HUGE impact with the largest booth available at the festival (a self-branded 10×20) and the opportunity to pour up to SIX beers!

DIGITAL & PRINT RECOGNITION

Logo on Website
Logo on Ticketing Page
Logo in pre and post festival email marketing
Logo on festival posters
Logo on festival advertising, press release, etc.
Post-festival attendee & digital audience reach Insights
Social media shout-out
Logo on printed tickets
Logo on mobile tickets

ON-SITE RECOGNITION & ACTIVATION

Standard $350 brewery registration fee included
Logo on on-site sponsor thank you signage
Distinct beer list signage for your booth w/ logo inclusion
Opportunity to feature SIX beers
Standard participants pour two all day beers
Self-branded 10×20 Festival Tent
Standard participants are in shared white tents

TICKETS

(4) Brewers Passes + Green Room Access
Standard for any participating brewery
(8) Sponsor VIP Tickets – 12pm festival access + Green Room Access
(8) GA Tickets – 2pm festival access

Brewery God: $3500 (Limit 15)

Welcome to the God Tier! This sponsorship level gives your brand the opportunity to stand out with a self-branded 10×10 festival tent and the ability to feature up to four beers!

DIGITAL & PRINT RECOGNITION

Logo on Website
Logo on Ticketing Page
Logo in pre and post festival email marketing
Logo on festival posters
Logo on festival advertising, press release, etc.
Post-festival attendee & digital audience reach Insights
Social media shout-out
Logo on printed tickets

ON-SITE RECOGNITION & ACTIVATION

Standard $350 brewery registration fee included
Logo on on-site sponsor thank you signage
Distinct beer list signage for your booth w/ logo inclusion
Opportunity to feature FOUR beers
Standard participants pour two all day beers
Self-branded 10×10 Festival Tent
Standard participants are in shared white tents

TICKETS

(4) Brewers Passes + Green Room Access
Standard for any participating brewery
(6) Sponsor VIP Tickets – 12pm festival access + Green Room Access
(6) GA Tickets – 2pm festival access

Brewery Geek: $1800

Brewery Geek sponsorship is a great option for companies looking to support the event and make a big impact in festival promotional materials. This sponsorship tier also includes 10 tickets.

DIGITAL & PRINT RECOGNITION

Logo on Website
Logo on Ticketing Page
Logo in pre and post festival email marketing
Logo on festival posters
Logo on festival advertising, press release, etc.
Post-festival attendee & digital audience reach Insights

ON-SITE RECOGNITION & ACTIVATION

Standard $350 brewery registration fee included
Logo on on-site sponsor thank you signage
Distinct beer list signage for your booth w/ logo inclusion
Opportunity to feature THREE beers
Standard participants pour two all day beers

TICKETS

(4) Brewers Passes + Green Room Access
Standard for any participating brewery
(4) Sponsor VIP Tickets – 12pm festival access + Green Room Access
(6) GA Tickets – 2pm festival access

Custom Opportunities & In-Kind Trade

We’re all about creating Win-Wins with our fantastic partners–especially when a custom opportunity or partial in-kind trade can offset an existing festival expense, enhance our attendee experience, and help you showcase your brand in a creative way. (Technically, that’s a Win-Win-Win!)

Below are a few ideas for add-ons, custom opportunities, and in-kind trade arrangements we can offer:

90-day banner advertisement in the Texas Brewery Passport™ app – $245
Pavilion stage sponsor – LET’S TALK!
Volunteer Training host – LET’S TALK!
Volunteer After Party host – LET’S TALK!
Breakfast taco sponsor – feed the brewers, sponsors, and festival crew during morning setup – LET’S TALK!
Guided tasting experience sponsor – LET’S TALK!
VIP Restroom Sponsor – LET’S TALK!
Food & beer pairing experience sponsor – LET’S TALK!

Got another fun, creative idea? LET’S TALK!