Sponsorship Kit

Opportunities for Brewers

WHO

FOR THE TEXAS CRAFT BEER COMMUNITY.

BY THE TEXAS CRAFT BEER COMMUNITY.

The Texas Craft Brewers Festival is the largest annual fundraising event for Texas Craft Brewers Guild, a 501(c)(6) non-profit trade association for brewers working to advance the Texas craft beer industry through advocacy and education.

WHAT

Texas Craft Brewers Festival features the best craft beer Texas has to offer. Plus, live music and local food all in a stunning setting on the banks of the Colorado River in East Austin. Featuring 100% Texas-brewed, independent craft beer, it’s the largest festival of its kind in the state.

By the Numbers

  • 5,000+ Texas Craft Beer Fans
  • 600+ VIP Attendees
  • 75+ Texas Craft Breweries Pouring
  • 400+ Brewery Reps Networking
  • 200+ Kegs Tapped

Festival Highlights

  • VIP Session
  • Brewers Green Room Trade Show
  • Local Food
  • Live Music
  • Official After Party

🏆 READERs’ Choice: Best Beer Event – 2019 Austin Beer Guide 🏆

2021-10-23T12:00:00

  days

  hours  minutes  seconds

until

Gates Open

WHEN

Saturday
October 23, 2021

2:00-6:30pm
VIP Early Entry @ Noon

Brewer load-in is held on Friday

WHERE

FIESTA
GARDENS

Historic public park in the 💛 of East Austin

WHY SPONSOR

Stake your claim TO the LARGEST TEXAS CRAFT BEER EVENT OF THE YEAR.

As a sponsor, you’ll gain high visibility, connect with craft beer lovers, support the Texas Craft Brewers Guild, and reach 5,000 attending major market Texans, 70% young professionals!

Explore and compare our sponsorship tiers below!

SPONSORSHIP OPPORTUNITIES

Brewery Titan: $5000 (Limit 3)

The Brewer Titan sponsorship tier gives your brand a HUGE impact with the largest booth available at the festival (a self-branded 10×20) and the opportunity to pour up to SIX beers!

DIGITAL & PRINT RECOGNITION

  • Logo on Website
  • Logo on Ticketing Page
  • Logo in pre and post festival email marketing
  • Logo on festival posters
  • Logo on festival advertising, press release, etc.
  • Post-festival attendee & digital audience reach Insights
  • Social media shout-out
  • Logo on printed tickets
  • Logo on mobile tickets


ON-SITE RECOGNITION & ACTIVATION

  • Standard $350 brewery registration fee included
  • Logo on on-site sponsor thank you signage
  • Distinct beer list signage for your booth w/ logo inclusion
  • Opportunity to feature SIX beers
    Standard participants pour two all day beers
  • Self-branded 10×20 Festival Tent
    Standard participants are in shared white tents

TICKETS

  • (4) Brewers Passes + Green Room Access
    Standard for any participating brewery
  • (8) Sponsor VIP Tickets – 12pm festival access + Green Room Access
  • (8) GA Tickets – 2pm festival access
Brewery God: $3500 (Limit 10)

Welcome to the God Tier! This sponsorship level gives your brand the opportunity to stand out with a self-branded 10×10 festival tent and the ability to feature up to four beers!

DIGITAL & PRINT RECOGNITION

  • Logo on Website
  • Logo on Ticketing Page
  • Logo in pre and post festival email marketing
  • Logo on festival posters
  • Logo on festival advertising, press release, etc.
  • Post-festival attendee & digital audience reach Insights
  • Social media shout-out
  • Logo on printed tickets

ON-SITE RECOGNITION & ACTIVATION

  • Standard $350 brewery registration fee included
  • Logo on on-site sponsor thank you signage
  • Distinct beer list signage for your booth w/ logo inclusion
  • Opportunity to feature FOUR beers
    Standard participants pour two all day beers
  • Self-branded 10×10 Festival Tent
    Standard participants are in shared white tents

TICKETS

  • (4) Brewers Passes + Green Room Access
    Standard for any participating brewery
  • (6) Sponsor VIP Tickets – 12pm festival access + Green Room Access
  • (6) GA Tickets – 2pm festival access
Brewery Geek: $1800

Brewery Geek sponsorship is a great option for companies looking to support the event and make a big impact in festival promotional materials. This sponsorship tier also includes 10 tickets.

DIGITAL & PRINT RECOGNITION

  • Logo on Website
  • Logo on Ticketing Page
  • Logo in pre and post festival email marketing
  • Logo on festival posters
  • Logo on festival advertising, press release, etc.
  • Post-festival attendee & digital audience reach Insights

ON-SITE RECOGNITION & ACTIVATION

  • Standard $350 brewery registration fee included
  • Logo on on-site sponsor thank you signage
  • Distinct beer list signage for your booth w/ logo inclusion
  • Opportunity to feature THREE beers
    Standard participants pour two all day beers

TICKETS

  • (4) Brewers Passes + Green Room Access
    Standard for any participating brewery
  • (4) Sponsor VIP Tickets – 12pm festival access + Green Room Access
  • (6) GA Tickets – 2pm festival access
Custom Opportunities & In-Kind Trade

We’re all about creating Win-Wins with our fantastic partners–especially when a custom opportunity or partial in-kind trade can offset an existing festival expense, enhance our attendee experience, and help you showcase your brand in a creative way. (Technically, that’s a Win-Win-Win!)

Below are a few ideas for add-ons, custom opportunities, and in-kind trade arrangements we can offer:

  • 90-day banner advertisement in the Texas Brewery Passport™ app – $245
  • Pavilion stage sponsor – LET’S TALK!
  • Volunteer Training host – LET’S TALK!
  • Volunteer After Party host – LET’S TALK!
  • Breakfast taco sponsor – feed the brewers, sponsors, and festival crew during morning setup – LET’S TALK!
  • Food & beer pairing experience sponsor – LET’S TALK!

Got another fun, creative idea? LET’S TALK!

SPONSORSHIP TIERS COMPARED

Click Here to View Chart as Hi-Res PDF

SPONSOR SIGN-UP

Drop us a line & let’s explore how we can partner together!