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Industry INSIGHTS: Tracking Trends in U.S. Craft

This presentation is from 2023 Annual Meeting and was given by Christopher Shepard from Beer Marketer’s Insights.

ABOUT THE PRESENTATION

Beverage producers of all types are chasing consumers to every available niche with innovative new releases, branding partnerships and licensing agreements, and good old-fashioned M&A. As these movements blur and obliterate traditional category lines, where does that leave craft beer? During this up-tempo industry overview, we’ll dig into the most up-to-date data, break down recent headlines and add crucial context to the latest legal and legislative shifts. Learn which trends and news developments move the needle in the U.S. craft beer industry and walk away with a treasure trove of data points.

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ABOUT THE SPEAKER

CHRISTOPHER SHEPARD

Chris writes and edits, follows trends and analyzes data for the family of beer industry trade publications from Beer Marketer’s Insights. As an editor of craft-focused newsletter Craft Brew News for over 12 years, he’s followed craft beer’s ups and downs closer than most with a keen eye for how its trajectory fits into the overall alcohol beverage industry and broader consumer trends.

Link to Beer Marketer’s Insights: https://www.beerinsights.com

Have a question?
Contact Christopher: christopher@beerinsights.com