The Beer Now Conference, a conference tailored to beer media, influencers, and social media/marketing professionals, is coming to Austin November 10 – 14. The event will take place outdoors at Vista Brewing and is sure to proceed, after having been canceled last year. Approximately 100 media are expected to attend.
The conference is funded via sponsorships from the beer industry, and has major sponsors already including Deschutes, Czechvar, the NBWA, CraftBeer.com, and Bell’s Brewing. The Texas Craft Brewers Guild is excited to be partnering with conference organizers to ensure there’s also a small and independent Texas craft beer focus at this event.
You can find Sponsorship Opportunities online. One of the conference’s signature events is “Live Beer Social” where ten to twelve breweries each pour and present one beer to the Beer Now audience of influencers, with the influencers commenting and responding to the beer on their blogs or social media in real-time. Participating breweries will also be listed on the conference site, agenda, and promoted via social and a blog post. This is the most cost effective sponsorship at $500 and the Texas Craft Brewers Guild is excited to be partnering with conference organizers to ensure all sponsors of this activity are small and independent Texas craft brewers.
If your brewery is interested in signing up, please email Allan Wright at allan@zephyrunited.com and let him know we sent ya! With content on social media, beer tourism, photography, etc. you might also consider registering your marketing staff to attend the conference. Check out the agenda here!